Club Atlético River Plate is preparing for a season of success with young talents that could generate over 40 million euros in sales. According to the CIES, the club has several prospects with which to make a historic box again. In a season with many grays on the field for River, in the offices the economy is going like a shot. The Millonario is the most selling club in Argentina since the present decade started after the departures of Julián Alvarez, Enzo Fernández, Echeverri and Franco Mastantuono. A career that will continue in the short term. The prestigious CIES Football Observatory has once again placed River Plate at the center of the Argentine and South American football scene. In its new report on the estimated transfer values of young talents in Argentina, the Millonario appears once again as one of the most influential institutions in the country, placing several of its most promising footballers — formed in the Semillero de Campeones or strengthened in the First — among the footballers with the highest economic projection in the continent. The ranking, headed by Maher Carrizo (Vélez) includes four names directly linked to River Plate (the most) within the Top 10: Lautaro Rivero, Facundo Colidio, Kevin Castaño and Maximiliano Salas, examples of the tangible impact that the club's sports, training and competitive model is generating. Because among the four players, the Millonario could pocket over 40 million euros: almost 12 million for Lautaro Rivero, 11.16 for Colidio, 11 for Kevin Castaño and almost 10 for Maxi Salas. In total, almost 43 million in sales of its young promises that can be started to be invoiced from next January.